Menthol is said to be banned from smoking in France. So here comes the mystery…
Heets blue, announced to be withdrawn in October, turned out to be true. The weaker version, weaker in nicotine, Turquoise, is still in the market, and upgraded from less nicotine to the same amount as blue before. So we have a menthol taste HEETS, with the same amount of nicotine as the Blue before, but with less taste of menthol, even if it is menthol.
My brain goes: “WHY”.